Determining return on investment for digital signage is a crucial step in the planning process. Will the screens be subsidized by third-party advertising, or do they exist solely for brand enhancement? Revenue sharing, hardware leasing and profit determination are all key factors in pinpointing ROI.

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• 14 Jan Omnivex releases Moxie 6.04 digital signage software
  
• 17 Dec SSP uses digital signage in Copenhagen Airport to boost food, beverage sales
  
• 08 Dec Ask the Experts: How do I determine ROI for my digital signage strategy?
  
• 29 Jul Scandanavian hardware retailer seeks to boost profits with digital signage
  
• 06 Jul Staples Canada to implement live agent assisted selling
  
• 07 May Ask the Experts: How can you determine ROI other than sales lift?
  
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• more news

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• Digital signage: The top 10 trends for 2010, Part 1
  The next year will focus on content, measurement and experience as the industry continues to grow.
• Retail stores missing opportunities without digital signage
  The fledgling retail industry doesn’t have the capital to invest in high-end communications technology at the moment, despite the impact it may have on sales.
• Tips for using digital signage at tradeshows
  Exhibitors in all markets can get attention and even save money by switching from static signage to digital, but the project has to be done right.  
• Update: Top 10 digital signage trends for 2009
  The MediaTile chairman revisits his predictions from January — most of which have turned out to be correct.
• In-store digital media: Reestablishing retail’s role as a mass consumer medium
  The shrinking and fragmentation of the mass audience for newspapers, network TV and radio creates a big opportunity for retailers.
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• more feature stories

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• Case Study: Ford dealer makes the sale with digital signage
  Eau Claire Ford Lincoln Mercury is seeing early success with its new digital signage system.
• Case Study: Coffee shop patrons see the big picture
  How digital signage helps one of the world’s largest coffee chains.
• Case Study: Mobile phones and digital signage
  Screens leverage portable devices, the Web to add interactivity.
• White Paper: End-user perspectives on software
  Research shows what companies want from digital signage software.
• Case Study: Top 13 deployment mistakes
  
• Case Study: Travel agents improve product communication
  
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• •more resources

• The Real Cost of Digital Signage • Spain's Banesto Bank Introduces • Communication through the Integration of Digital Signage and Kiosks • University of Bedfordshire: Implementing Digital Signage as an Integral part of their Communication Strategy • The Essential Guide to Digital Signage • Pei Wei Flavors its Restaurants with NEC Digital Menu Boards • Samsung Provides Statue of Liberty Digital Signage Solution in Fourth of July Time Crunch • Communication History in High Definition • Creating a Profit from a Digital Signage Network: A Practical Guide to Placing Advertising on a Network • Video Analytics for Digital Signage Deployments • past reports